The Chumbak Story
An interactive commerce concept for personalised and sound-enabled magnets, combining playful products with a polished storefront experience.
- Industry
- Personalised Products · Interactive Commerce
- Project
- Concept Store
- Services
- Interactive commerce concept · Storefront design · Product storytelling · Responsive experience

Overview
A dedicated place for discovery to become commerce.
01
Project context
A self-initiated ScrollStore exploration of how premade, personalised and sound-enabled magnets could be explained and shopped in one coherent experience.
02
Experience direction
The concept gives the sound magnet a strong product story, then opens into category-led paths for devotional, city, custom and audio-enabled products.
The commerce experience
Brand atmosphere, with a buying path underneath it.
The Chumbak Story combines playful product discovery with richer interactions, including custom photo products, sound magnets and short audio-preview moments within the concept.

Storefront
Built around product decisions.
- Premade magnet categories
- Personalised photo magnets
- Sound-enabled product stories
- Short audio-preview interactions
Mobile experience
Designed for the handoff from Instagram.
The mobile composition keeps the sound-enabled product, its explanation and the next action together before introducing the wider category system.

Selected screens
A consistent visual world.


Technical / build notes
A factual record of the visible experience.
- 01Public concept demo hosted at thechumbakstory-demo.vercel.app
- 02Responsive desktop and mobile storefront views
- 03Self-initiated concept; no client relationship or business outcomes are claimed
ScrollStore Concept — a self-initiated commerce direction, not a commissioned client project or evidence of business results.
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